Creating a diversity, equity, and inclusion or a DEI strategy for hiring hotel employees is essential to building a strong team and creating a positive workplace culture.
I’m going to share the steps for creating your DEI strategy.
Welcome to another edition of Hospitality Property School.
I am your instructor, Gerry MacPherson.
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A DEI strategy ensures that all individuals are treated fairly and that their unique experiences and backgrounds are valued.
Define Your DEI Goals
Before creating a DEI strategy, it is essential to define your goals. This includes identifying the specific areas of diversity, equity, and inclusion that are important to your property. For example, you may want to focus on increasing the number of women or people of color in leadership positions, or you may want to create a more inclusive workplace culture that values all employees.
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The goal of DEI training is to help employees recognize and overcome their unconscious biases and to create a more inclusive and respectful workplace culture.
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DEI training can cover a range of topics, including:
- Diversity: Understanding and valuing differences in race, gender, age, culture, religion, and other identities.
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- Equity: Promoting fairness and equal opportunities for all employees, regardless of their background.
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- Inclusion: Creating a sense of belonging and making everyone feel welcome and valued in the workplace.
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- Unconscious bias: Identifying and addressing unconscious biases that can affect hiring, promotion, and decision-making in the workplace.
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- Microaggressions: Understanding and avoiding subtle forms of discrimination that can make people feel marginalized or excluded.
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DEI training can be delivered in a variety of formats, including workshops, seminars, online courses, and coaching sessions. It can be targeted to specific groups, such as managers or employees, or delivered to the entire organization.
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DEI training is becoming increasingly important as companies recognize the value of diversity, equity, and inclusion in creating a more productive and engaged workforce. It can help companies attract and retain top talent, improve team collaboration and innovation, and enhance the organization’s reputation as a socially responsible employer.
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Assess Your Current Hiring Practices
Assessing your current hiring practices is essential to identifying areas where DEI can be improved. This includes evaluating job descriptions, candidate sourcing methods, interview processes, and selection criteria.
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Develop DEI Training
Developing DEI training for hiring managers and recruiters is essential to ensuring that all individuals are treated fairly and that unconscious bias is minimized. This training should focus on identifying and addressing bias in the hiring process, as well as providing education on DEI concepts and best practices.
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Expand Your Candidate Sourcing Methods
Expanding your candidate sourcing methods can help increase the diversity of your applicant pool. This includes posting job openings on diverse job boards, attending diversity job fairs, and partnering with community organizations. Additionally, it is important to ensure that your job descriptions and marketing materials are inclusive and free of bias.
Use Blind Screening
Using blind screening methods, such as removing identifying information from resumes or using online assessments, can help minimize unconscious bias in the selection process. Blind screening ensures that candidates are evaluated solely on their qualifications and experience, rather than their gender, race, or other personal characteristics.
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Establish DEI Metrics
Establishing DEI metrics is essential to measuring the success of your DEI strategy. This includes tracking the diversity of your applicant pool, the diversity of your hiring pool, and the retention rates of diverse employees. These metrics can help identify areas where the DEI strategy is working and areas where improvements can be made.
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Maintain Accountability
Maintaining accountability is essential to ensuring that your DEI strategy is effective. This includes holding hiring managers and recruiters accountable for following DEI best practices, regularly evaluating the effectiveness of the DEI strategy, and making necessary changes to improve the strategy.
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If you are a member of the Hospitality Property School Group, as a bonus, I’m going to share a checklist of key components that can be included in a DEI strategy.
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If you are a member of the Hospitality Property School Group, as a bonus, I’m going to share a checklist of key components that can be included in a DEI strategy.
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In conclusion
Creating a DEI strategy for hiring hospitality property employees requires a comprehensive and proactive approach. By defining your DEI goals, assessing your current hiring practices, developing DEI training, expanding your candidate sourcing methods, using blind screening, establishing DEI metrics, and maintaining accountability, hotels can create a more diverse, equitable, and inclusive workplace. A DEI strategy ensures that all individuals are treated fairly and that their unique experiences and backgrounds are valued, leading to a stronger team and a positive workplace culture.
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Do you currently implement a DEI strategy at your property?
Let me know in the comments.
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We cover more on independent hotels, resorts, inns, bed & breakfasts, vacation rentals in
“The Guide to Owning & Operating a Hospitality Property – Successfully” course.
You find more information at KeystoneHPD.com/course
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You will have access to this episode for as long as you would like, but if you would like to see all the bonuses you would have access to as a member of the Hospitality Property School Group, have a look at the short video in this episode post-show notes.
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In our next episode, I will be talking about 6 Strategies for Contending with Hotel Staff Shortages.
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That’s it for today’s episode,
Until next time, have a fun day.
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If you haven’t done so yet, make sure to sign up for the INNsider Tips, say hi on social and join one of our groups. And make sure you get your free copy of the “How to Improve Your Hospitality Properties Success” e-book.
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You can find all the links in the show notes.
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⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
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“The Guide to Owning & Operating a Hospitality Property – Successfully” course.
https://KeystoneHPD.com/Course
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Did you get your copy of the “How to Improve Your Hospitality Properties Success” ebook?
KeystoneHPD.com/How-to-Improve-Your-Hospitality-Properties-Success
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Get Your INNsider Tips
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Join one of your private groups
https://keystonehpd.com/private-groups
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Say hi on social
Facebook: https://www.facebook.com/KeystoneHPD
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Twitter: https://twitter.com/KeystoneHPD
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LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development
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Listen to The Hospitality Property School PODCAST here
keystonehpd.com/hospitality-property-school-podcasts
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A Division of Keystone Hospitality Property Development
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