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It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.
Welcome to another edition of Hospitality Property School.
Today, I am going to talk about “How to Ensure Your Guests Get a Good Night Sleep”.
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I have always said,
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“At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed”.
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At some point, we are all hospitality property guests, whether it be a hotel, resort, inn bed & breakfast, or Airbnb. And it does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.
But, sleep is critically important for general health and well-being of everyone and the better you sleep, the better you live, work and play.
As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control.
However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.
Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door.
So, how they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression..
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The Quality of the Mattress Matters
Mattresses have become so technological – some are even based on research from NASA, the US space agency and are called ‘sleep systems’..
They can cost up to $50,000 apiece, but is it really necessary to fork out that kind of money to give your guests a good night’s sleep when you can do it for between $1500 and $2500?.
One thing is for sure, you cannot cheap out and expect guests to return or leave you a good review spending less than $300. A mattress in that price range will certainly not ensure your guest a good night’s sleep unless they are very young or very light.
Cheap mattresses also need to be replaced more often, as frequently as every two years. Invest extra, at least $1,500, and you should not need to change the mattresses for 10 years, go the higher end and they could last up to 25 years.
A good rule of thumbs is to spend as much as you can afford.
Not remarkably, the bed your guests sleep on – its comfort and performance – is key in helping them achieve a sound, restful sleep. It’s important for hospitality properties to work with bed suppliers who really understand hospitality industry requirements and develop products and solutions to meet them.
It is also important to have strong warranties and responsive customer service to better minimize business disruptions.
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Other ways to ensure your guest have a good sleep is to promote quiet.
Not all sources of guestroom noise are within your control but many are. For example:
- Leaky faucets
- buzzing light fixtures
- loud heating, ventilation, and air conditioning or HVAC equipment
- and windows
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These should be addressed immediately before any of your guests have the opportunity to complain.
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And still, another way to ensure your guest have a good sleep is to promote peace
- Blackout drapes
- Eye Masks
- Earplugs
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Your housekeeping staff is your first line of defence..
Add possible sources of noise to the room checklist so that your maintenance personnel can be informed and take action to resolve any found issues..
Major hospitality property brands worldwide continue to make the guest sleep experience a priority and are investing significantly toward this goal and this is a topic we are going to continue researching..
The best way to stay on top of our findings is to become a member of the Hospitality Property School Group.
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You can find out more information at:
keystonehospitalitydevelopment.com/membership-site
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Remember – reviews are hard to ignore and if you are getting negative reviews because of the comfort of your guest sleep, your losing money.
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With this in mind, we want to challenge you.
We want to challenge you to the 6 Day Challenge.
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We at Keystone HDC have taken our years of experience as hospitality property authorities and have produced the “6 Day Challenge”, a video series with many actionable tips & techniques that you can take and use to help improve your properties patronage and profit.
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And the most exciting thing with this video series– it’s 100% Free!
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This 6 Day Challenge will take you step by step through the process of operating a successful hospitality property, including:
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- Determining What Type of Owner/Manager You Are
- How to Set Up an Organisational Structure
- Secrets to Great Customer Service
- How to Market Effectively
- How to Benefit From Social Media
- How to Make Your Guests Want to Return
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Whether you are operating a one-room bed & breakfast or a 500 room luxury hotel, there is always something new you could learn.
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There is a famous quote says
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“Never stop learning, because life never stops teaching”
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It is important as a hospitality property owner or manager that you never stop learning.
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So, what have you got to lose? Are you up for the challenge?
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Visit
keystonehospitalitydevelopment.com/6-day-challenge-log-in-here
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Sign up and get immediate access to the first video.
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Good Luck!
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If you have any stories about at “How to Ensure Your Guests Get a Good Night Sleep” and would like to share or have any questions or feedback you can leave them in the comments section of the show notes.
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You can find them at:
KeystoneHospitalityDevelopment.com/KHDC108
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That’s it for this session of hospitality property school.
We appreciate your comments and if you have topic ideas, feel free to reach out to use on
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⇒ And don’t forget to join the “6 Day Challenge” here:
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RESOURCES & LINKS:
Keystone HDC post downloads to help grow your business?
https://keystonehpd.com/KHDC140/
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The Keystone HDC Training Tutorials
https://courses.keystonehospitalitydevelopment.com/
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Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1
https://keystonehpd.com/membership-site
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TWEET THIS VIDEO:
“Industry Influencers for Hospitality Properties” Video @KeystoneHDC
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Facebook: https://www.facebook.com/KeystoneHDC
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Twitter: https://twitter.com/KeystoneHDC
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Linkedin: https://www.linkedin.com/company/keystone-hospitality-development
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Listen to The Hospitality Property School Podcast here:
https://keystonehpd.com/itunes-podcast
https://www.stitcher.com/podcast/hospitality-property-school
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Hospitality Property School is a division of Keystone HDC
