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No two hospitality property guests are identical.

Each will arrive with their own opinions, expectations, & hopes. Due to these differences, you need the right amenities to cater to their unique needs. Here are 30 amenity ideas.

Welcome to another edition of Hospitality Property School.

I am your instructor, Gerry MacPherson.

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The last thing you want to do is inadvertently alienate a guest, no matter what type of property you have.

What better way is there to draw the right kind of guests to your property than by offering them the exact type of amenities that would best resonate with them.

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30 amenity ideas

The basics

1. Toiletries (e.g. Shampoo, lotion, etc.)
2. Personal care (combs, shaving cream, razor, shower cap, hairdryer)
3. Coffee Kit (maker, coffee and creamer)
4. Tissue box

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For Business Travellers

5. High-speed internet
6. Plenty of wall outlets so they can easily plugin and charge their gadgets at night
7. A full-sized desk

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For Honeymooners

8. To help set the right ambiance and mood for these guests, you want a more romantic and intimate vibe.
9. An on-site spa for a couples’ massage
10. Plush bathrobes
11. A jacuzzi tub in the bedroom
12. A bottle of champagne upon arrival
13. Turndown service complete with fancy chocolates on their pillows.

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For Young Families

14. Vacationing families are going to be upbeat, excited. To help make them feel welcome at your property, you want to make sure their room is safe and child-friendly.
15. Step stools
16. Tear-free shampoos
17. On-site laundry services

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For the Tech-Savvy

These guests are likely going to want to share every aspect of their trip with their social media, so make sure their rooms come with:

18. High-speed internet
19. Plenty of maps on hand so they can explore areas off the beaten path
20. An in-room coffee bar

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Weekend Getaway Crowd

They’re likely going to be packing light since they’re planning to be in and out quickly.

21. Make sure their rooms have all the toiletries they require
22. Offer flexible check-in and check-out options
23. An invitation for a free drink at the bar

Are these make sense?

Let me know in the comments.

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Stepping up your amenities

24. Bathrobes and slippers

Ready to take things to the next level? If your property is located in a market with a lot of competition – or if you’re just looking to grab a competitive edge – consider making these amenities available

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25. Free breakfast

Hospitality properties can compete on the breakfast front by offering some sort of free breakfast option, whether it’s a continental buffet or a sit-down hot meal.

26. Pillow options

Many guests have allergies or strong preferences for certain types of pillows, so you can make your property feel more like a home by making down, foam, and hypoallergenic pillows available.

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27. Free WiFi

Remember the days of hotel WiFi that cost $20 per day? Well, some hotels are still stuck in that era. Free WiFi is quickly becoming an amenity just like shampoo and guests expect it, and they don’t want to pay for it. For some guests, no free WiFi can be a deal-breaker.  Want to go above and beyond? Let guests stream their favourite TV through platforms like Netflix via your room TVs.

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28. Free parking

Some short-term rentals include a parking space, so if your property’s parking comes at a fee, that’s another reason for guests to opt for an Airbnb. We recommend doing some research on short-term rentals in your market to see what the parking trends are. 

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29. Superior coffee

Swap the cheap packets of no-name coffee for freshly ground beans from a local roaster – or even a Nespresso machine. If upgrading the in-room coffee isn’t feasible for your property, consider adding a machine in the lobby that can whip up cappuccinos and lattes.

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30. Fitness centre

If your property doesn’t have its own fitness centre, guests will appreciate discounted rates (or, even better, free classes or gym time) at a nearby fitness facility.

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If you are a member of the Hospitality Property School Group, as a bonus, I am going to talk about how to really up your game with 9 more creative & distinctive amenity ideas.

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In conclusion

There are differences with all your property guests and if your goal is to #MakeTheirExperience, talk about their experience with their family and friends and want to come back, you need the right amenities to cater to their distinctive needs. The amenity ideas I have listed should be enough to get your juices flowing.

We cover more on customer service in “The Guide to Owning & Operating a Hospitality Property – Successfully” book & course. You find more information at KeystoneHPD.com.

Do you have any unique amenities you offer your guests?

Let me know in the comments.

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You will have access to this episode for the next six weeks and then it’s locked in the vault for Hospitality Property School Group members only.

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To see all the other valuable material you’d have access to as a member of the Hospitality Property School Group, check out the short video in the episode post-show notes.

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In the next episode, I will talk about boosting your security.

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That’s it for today’s episode,

Until next time, have a fun day.

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Are you getting your weekly INNsider Tips? You can find the link in the show notes.

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⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:

https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280

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Post COVID-19 Action Plan

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A Division of Keystone Hospitality Property Development

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