Going Green Solutions for Your Hospitality Property | Ep. #121

. . Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, hotel, resorts, inns and bed and breakfasts can increase their credibility by having an environmental policy review and environmental policy statement. Today, I’m going to show you how Investing in renewable & eco-friendly resources can help improve your hospitality properties overall profit and patronage. Welcome to another addition of hospitality property school. I am your [...]

Going Green Solutions for Your Hospitality Property | Ep. #1212019-06-17T06:17:18+02:00

WhyHotel – Jason Fudin (CEO Co-founder) Interview | Ep. #120

. . With businesses such as Airbnb, Tripping.com and HomeAway, entering the hospitality property marketplace, the face of traditional hotels, resorts and bed and breakfast is changing and quality is becoming even more important. So, you might ask yourself “what is the future going to bring?” With this in mind, today I am going to be chatting with Jason Fudin, the CEO and co-founder of WhyHotel to find out about his unique hospitality property concept – pop-up hotels. Welcome [...]

WhyHotel – Jason Fudin (CEO Co-founder) Interview | Ep. #1202019-04-01T09:18:19+02:00

How to Make a Blog for Your Hotel | Ep. #119

. . Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base & profit. I am going to share with you 16 reasons why you should start a blog, a few things for you to get started and some of the initial mistakes new bloggers make. Welcome to another edition of hospitality property school. I’m your instructor, Gerry MacPherson. . . It has [...]

How to Make a Blog for Your Hotel | Ep. #1192020-02-26T11:16:03+01:00

Content Marketing and Your Hospitality Property | Ep. #118

. . Are you ready to leap in front of your competition? Do you realize the power of content marketing but are not quite sure what to do? If that is the case, then this episode is for you. Welcome to another edition of Hospitality Property School. Today, I'm going to be talking about Content Marketing and Your Hospitality Property. . . I’m going to be talking with Bev Moss-Reilly also known as the word specialist and if you’re [...]

Content Marketing and Your Hospitality Property | Ep. #1182020-02-26T11:31:00+01:00

Customer Service Tips – For Your Hospitality Property | Ep. #117

. . In our last episode, I asked “Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast.” Today my question is “How do you know if your customer service is working” I am going to explain how you can find out. Welcome to another edition of hospitality property school. I’m your instructor Gerry MacPherson. . . So How do you know if your customer service [...]

Customer Service Tips – For Your Hospitality Property | Ep. #1172020-02-27T10:50:12+01:00

Customer Service Values for Your Hospitality Property | Ep. #116

. . Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast. Any business can offer good or basic customer service but what do your guests expect and how can you fulfil their expectations? Give me a few minutes – and I’ll share with you wonderful tips for great customer service. Welcome to another edition of hospitality property school. I’m your instructor, Gerry MacPherson. . . If [...]

Customer Service Values for Your Hospitality Property | Ep. #1162020-02-27T10:43:05+01:00

Employee Training Process – Step-By-Step | Ep. #115

. . Let me ask you something. . “Do you have a small property, just a couple of employees but you seem to be doing most of the work?” or “Do you have a property running on a shoestring budget, with limited employees that are overworked?” or “Are you so busy that you cannot find the time to think about additional training for your employees?” or “Do you have high turnover?” . If you have answered “yes” to any [...]

Employee Training Process – Step-By-Step | Ep. #1152019-06-10T10:15:11+02:00

Great Employees – How to Find and Keep Them | Ep. #114

. . So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this post, I will tell you how. Welcome to another edition of hospitality property school. I’m your host, Gerry MacPherson. . . If you are the operator of a Hotel, an Inn, Bed & Breakfast, or a Resort there is [...]

Great Employees – How to Find and Keep Them | Ep. #1142019-04-01T09:27:42+02:00

Operations Manual for Hospitality Properties | Ep. #113

. . In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine. This will be based on the best practices we have seen during hundreds and hundreds of hospitality property visits and inspections. . . Welcome to another edition of hospitality property school. . I’m your Instructor Gerry MacPherson . In the past, we have looked at a Hospitality Properties Organizational Structure. . Determining [...]

Operations Manual for Hospitality Properties | Ep. #1132019-06-01T06:23:57+02:00

Video Marketing on Social Media | Ep. #112

. . The future of video marketing is here & if your hospitality property, your hotel, resort, inn or bed & breakfast, is not using it in your internet marketing strategy, you do so at your own peril. Today, I am going to talk about Video and Your Hospitality Property. . ..Okay, I want you to use your imagination. . Imagine you want to get away to unwind, to a hotel or bed & breakfast. . You go to [...]

Video Marketing on Social Media | Ep. #1122019-09-22T06:18:26+02:00