Welcome to INNsider Tips.

In today’s INNsider Tip, I will talk about Your Guest Demographics.

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Post COVID-19 Action Plan

 

 

Have you seen the Post COVID-19 Action Plan for hospitality properties?

If not, you need to check it out. You can do that by visiting

KeystoneHPD.com/PostCovid19ActionPlan

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Demographic questions are an important aspect of any survey. These questions are designed to help you determine what factors may influence a respondent’s answers, interests, and opinions.

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Make sure you’re clear about the different types of questions. Below are some demographic questions to consider for your consumer market research survey:

  • What is your age?

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  • What is your gender?

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  • What is your household size?

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  • What is your household income?

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  • What is your profession?

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  • What is your education level?

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  • Where do you live?

These might look like very basic questions but they will give you the structure of your clientele and possible target market for you to consider.

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In the next INNsider Tips, I’ll jump into the psychographics questions you need to ask.

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That is it for today’s INNsider Tip.

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Post COVID-19 Action Plan → KeystoneHPD.com/PostCovid19ActionPlan.

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Post COVID-19 Action Plan

KeystoneHPD.com/PostCovid19ActionPlan 

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https://keystonehospitalitydevelopment.com/private-groups

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That’s today’s INNsider tips.

Until next time, have a fun day.

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A Division of Keystone Hospitality Property Development

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